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Santa Claus ain’t got nothing on Clementine’s

Jun 29, 2022 12:28PM ● By MARIE EDINGER
Plenty of attractions put St. Louis on the map, and one of the more unique draws is ice cream. St.Louis is home to one of the nation’s only micro creameries, and business is booming. Dedicated to quality, variety, and love Clementine’s punky-chic scoop shops are popping up all over the STL and even crossing the border into Illinois.

 Clementine's Naughty & Nice Creamery launched in 2015 and, since then, has expanded to six different locations, with a goal of 10 shops inSt. Louis and national aspirations. The creamery’s owner, Tamara Keefe, attributes the growth to the love and dedication she pours into every scoop.

 “As a little kid, ice cream changed my life,” Tamara said. “That’s always stayed with me as a super-powerful thing about building community and ice cream bringing people together.” Her huge Irish- Italian family could not do things many of her friends with smaller families could. So all Tamara wanted as a child was for her family to go out for ice cream.

Tamara admits she comes from humble beginnings, and her childhood experiences are what made Clementine’s what it is today. She worked for a Fortune 500 company raking in big money for two decades. Really though, she’s from a large family that struggled to make ends meet.

Every week, she’d pester her mother to let the family go out for ice cream after church, as her friends’ families did. They couldn’t afford that, so after months of turning her daughter down, Tamara’s mom bought a $2 garage sale ice cream machine so they could start making frozen treats at home. That family activity grew. Word got out about how delicious their ice cream was, and other families began to join them on Sunday afternoons.

When Tamara found she was utterly miserable in her corporate life as an adult, she turned back to ice cream. She went to Ice Cream College at Penn State University in 2014 and opened Clementine’s later that year.

 Micro creameries, like microbreweries, have to meet specific standards. For example, the ice cream must be made by hand in small batches using all-natural ingredients, including 16% or more real butterfat. Importantly, though, the final product has to have less than 30% air.

Tamara spent some time in the food industry, and she knows the tricks of the trade. Some companies use cheap ingredients and whip air into their ice creams to stretch out the product. Some freeze their pints upside-down, so they seem full when the customer opens the container when there’s actually a large gap at the bottom.

“It always was my hobby and my passion. You grow up in life, and some people golf, some people scrapbook, and I always made ice cream.” She said.

Tamara creates all the flavors herself. She had an unlimited expense account in her past life, traveled the world, and was trained as a master taste tester. She integrates what she learned about different cultures and flavors with her creativity to craft new offerings.

 “In the sensory science world, I really understand tastes and textures and viscosities and all that kind of stuff,” she explained. Clementine’s is unique in other ways, too. For instance, her shop was one of the first in the country to incorporate adult beverages into its ice cream. Since it isn’t cooked-off or diluted, the flavor and punch stand out in the frozen treat. “That was really driven by one of my customers who asked if I could incorporate liquor into the ice cream,” Tamara said. “He was like, ‘C’mon, could you just try it?’... So I said, ‘Okay, I’ll play around with it.’”

Tamara made it work. She now has a trade secret process for infusing alcohol into ice cream, in some cases for up to 18% of the recipe. That’s how Clementine’s wound up with flavors like Mango Tequila Lime, Chocolate Cabernet, Maple Bourbon with Salted Candied Pecans, and The Nutty Irishman. The shop is renowned for its vegan choices, too.

Though Clementine’s locations are expanding, if there isn’t one nearby, fear not—there’s always ice cream delivered straight to your door. Order online, and the business ships packages of four, six, or 12 pints packed in an insulated shipping box and stuffed with dry ice. 

Clementine’s Naughty and Nice Ice Cream

730 DeMun Ave.

 Clayton, MO

 (314) 643-9900


140 Argonne Ave. 

Kirkwood, MO 

(314) 530-7600


1637 S. 18th St. Lafayette Square 

St. Louis, MO 

(314) 474-5800


20 Meadows Circle Dr. 

Ste. 208 Lake St,

 Louis, MO

(636) 695-8899


4715 Macklind Ave. Southampton
St. Louis, MO
(314) 896-4500


13426 Clayton Rd. 

Town and Country, MO 

(314) 924-9600

clementinescreamery.com